CASE STUDIES

Content Writing for Rhino Rolls Cereal

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We worked with the Nature’s Path team to launch a new kid’s cereal concept into a refined, youth-oriented brand. Rhino Rolls is made with organic, gluten-free whole oat and rice flour, gently sweetened with organic cane sugar and sprinkled with real cinnamon and vanilla. It’s a delicious, nutritious alternative to sugary, overly processed cereals. Plus, every purchase helps to save endangered animals!

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Food for kids and the planet.

Fun, tasty, and always organic. Nature’s Path kids’ cereals are loved by kids and trusted by parents, sustainably made with reliable certifications. We combined succinct content writing that turned the box into a fun and engaging read for little learners who love animals and want to help protect them.

DOminating the Organic breakfast space.

After creating the right brand and voice, we worked with the designers to craft content. Like all Nature’s Path products, Rhino Rolls is made from organic ingredients grown in harmony with nature on healthy, organic farms. Nature’s Path has one of the best reputations for creating delicious organic foods, with cereals and snacks stocked worldwide. Part of our mission was delivering content writing that ensured the brand’s mission, vision, and visual identity were highly visible and known.

 

 
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The result

We are proud to be working with Nature’s Path. We executed a vision by collaborating on the product’s brand positioning and crafting content that would help establish Rhino Rolls as a delicious organic breakfast with long-term appeal for children—and the parents working to make the world a bit better for them.

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